ICONIconic design from the past

Icon was born from the love of iconic brands such as Nike, Adidas and Technics.Icon is paying homage to the great design ethics behind such brands by hand illustrating each design, picking a particular iconic design in history and creating a piece of art that everyone can own. Weather it’s an iconic sneaker or a game-changing turntable, there’s something at Icon for you.

Icon designs are available as Fashion, wall art, Limited edition products and accessories.

Icon products are only available here at Sub City Co so grab yourself a piece of design history while you can.

If you’re a collector, a sneaker-head or just a lover of timeless design and want to rep what you love Icon is here to help you do exactly that.

Latest ProductsView the latest Icon products
More in the store

T-shirt

Max 87 Sneaker Wheel

£20.99
T-shirt

Max 87 Sneaker Sketch

£20.99
T-shirt

Max 95 Sneaker Patten

£20.99
T-shirt

Max 95 Sneaker Sketch

£20.99
T-shirt

Max 90 Sneaker Sketch

£20.99
T-shirt

Max 90 Sneaker Tower

£20.99
T-shirt

SL-1200 Tech Drawing

£19.99
Canvas

SL 1200 Tech Drawing

£49.99£89.99
T-shirt

Max 90 Sneaker Wheel

£20.99
T-shirt

Max 95 Sneaker Wheel

£20.99
Slipmat

Max 87 Sneaker Wheel

£14.99
Slipmat

Max 90 Sneaker Wheel

£14.99
Slipmat

Max 95 Sneaker Wheel

£14.99
Mug

Max 87 Sneaker

£7.99
Mug

Max 90 Sneaker

£7.99
Mug

Max 95 Sneaker

£7.99
Classic Beanie

Icon Logo

£14.99
Sweatshirt

Max 87 Sneaker Wheel

£30.99
Sweatshirt

Max 90 Sneaker Wheel

£30.99
Sweatshirt

Max 95 Sneaker Wheel

£30.99
Hoodie

Max 87 Sneaker Wheel

£30.99
Hoodie

Max 90 Sneaker Wheel

£30.99
Hoodie

Max 95 Sneaker Wheel

£30.99
Sweatshirt

Max 87 Sneaker Sketch

£30.99
Sweatshirt

Max 90 Sneaker Sketch

£30.99
Sweatshirt

Max 95 Sneaker Sketch

£30.99
Framed Art

SL 1200 Tech Drawing

£34.99£92.99
Framed Art

Max 87 Sneaker Wheel

£45.99£92.99
Framed Art

Max 90 Sneaker Wheel

£45.99£92.99
Framed Art

Max 95 Sneaker Wheel

£45.99£92.99
Canvas

Max 87 Sneaker Wheel

£49.99£89.99
Canvas

Max 90 Sneaker Wheel

£49.99£89.99
Canvas

Max 95 Sneaker Wheel

£49.99£89.99